On May 7, the Blue Book of Tourism Industry Development - "Chenzhou Tourism Industry Development Report (2017)"(Hereinafter referred to as Report)compiled by Zooview (Changsha) Planning and Design Institute, was officially released.
The Report is divided into the general report, thematic report and regional report, in which the general report summarizes the main achievements, important progress and development experiences, shortcomings and causes of the tourism development of Chenzhou in 2017 and the outlook for 2018, and puts forward targeted development suggestions; the thematic report focuses on 7 key tourism elements and key work in Chenzhou tourism accommodation industry, travel agency, tourist attractions, tourism commodities, intelligent tourism, rural tourism and tourism marketing; the regional report summarizes and analyzes the 11 counties and cities under the jurisdiction of Chenzhou City.
The reporter saw in the general report that Chenzhou City ranked first in the province's tourism development assessment in 2017, becoming a new model for the global tourism base construction in Hunan Province. In 2017, the scale of the tourism industry in the whole city was further expanded, the industrial structure was further optimized, the industry quality was further improved, and the management level was further improved to form the climax of tourism project construction, promote the construction of the industry system, perfect the tourism public service system of subjective and guest sharing, strengthen the tourism brand image publicity of " Splendid Xiaoxiang, Unique Chenzhou", and form the style of strengthening the industry management according to the rules and regulations.
The Report puts forward the specific suggestions on Chenzhou tourism industry development in 2018 from 5 aspects of accurately grasping the scientific connotation of the global tourism development, scientifically promoting the balance of supply and demand of global tourism development, promoting the coordinated development of the global tourism regions, carrying out the strategy of rural rejuvenation to promote the development of rural tourism, and promoting the deep integration and development of cultural tourism.