Recently, the 127th Canton Fair was held in the "cloud", and 9 enterprises in our city appeared "online". This was the first time in 63 years since the establishment of the fair to move to the cloud as a whole. Exhibitors and buyers from all over the world have changed from "face-to-face communication" to "screen to screen communication".

In order to promote the novel coronavirus pneumonia epidemic prevention and control and economic and social development as a whole, and display the image of made in China and China's foreign trade, the executive meeting of the State Council decided that the 127th Canton Fair will be held online from June 15 to 24, 2020. Gospell Digital Technology, Chenzhou Grain and Oil Machinery, Grand-Pro Intelligent Technology, Nongfu Machinery & Electronic, Xianggong Environmental Protection Technology, Yuanfei Agricultural Machinery, Zhuangxin Zhusen Industry and Trade, Weiwang Lighter (Chenzhou), Umigo Technology (Hunan) participated in this online Canton Fair, bringing a variety of unique advantages for purchasers in the world, such as digital electronics, agricultural machinery, new materials, small commodities, etc. The Municipal Bureau of Commerce has actively supported and guided the exhibitors to carry out 3D display design of products, encouraged enterprises to build virtual exhibition halls, and displayed the advantages and features of products more intuitively and stereoscopically.

"Through VR virtual exhibition hall, 3D product display, corporate culture promotional film and other technical means, enterprises can make purchasers immerse themselves, and further improve the product display effect and the quality effect of enterprises participating in the exhibition. "Wang Xiaoping, head of the foreign trade section of the Municipal Bureau of Commerce, said that under the circumstances that exhibitions at home and abroad have been cancelled one after another and people's entry and exit are limited, this online Canton Fair is not only an important opportunity for foreign trade enterprises in our city to continue to "grasp orders" and "stabilize the market", but also a "show arena" for enterprises to do well in "online exhibition" and "online negotiation" under the new Internet situation.

It was reported that at present, all exhibitors in our city have released supply information on the exhibition platform, and are actively conducting business negotiations through the live broadcast marketing platform. Relevant departments are also assisting exhibitors in carrying out such work as online live broadcast, supply and demand information release, online inquiry, industry forum, intellectual property protection, etc.