On July 28, more than 50 tourists including Zeng Yingxin visited the exhibition hall of poverty alleviation products in Jiahe County. Seeing a wide range of poverty alleviation products, the tourists visited with interest and tasted with relish. They bought 21 pieces of "Daogang Wine" and 42 sets of brand kitchen knives on the spot. They also praised the county's guiding and supporting industrial development and developing online and offline exhibitions and sales in the form of "exhibition hall for poverty alleviation products".
In order to win the decisive battle against poverty, Jiahe County has vigorously developed agricultural production bases, processing enterprises and poverty alleviation workshops with strong industrial driving capacity and more job opportunities. At present, there are 57 leading agricultural industrialization enterprises in the county, including Jiahe Rice Industry, Sanwei Food, Jiahe "Daogang Wine", Jiajin Tea Oil, etc. These leading enterprises have given full play to the leading role of the industry, leading cooperatives, family farms and large grain growers. According to the five in one development model of "government + company + base + agricultural broker + professional cooperative", these leading enterprises have vigorously developed order agriculture, driven the construction of production bases of grain and oil, vegetables, fruits, tea leaves, poultry and aquatic products, and realized the increase of farmers' income and agricultural efficiency.
In order to better display the products with local characteristics, Jiahe County has set up a poverty alleviation product operation center, and at the same time guided and supported the leading enterprises of relevant industries to create product display windows or exhibition halls according to their own actual conditions. Jiahe Rice Industry has invested more than 3 million yuan to build a "exhibition hall for poverty alleviation products" and a popular science education base for farming culture, covering an area of more than 2000 square meters. It has become a window and business card for the local government to publicize farming culture and help the sales of poverty alleviation products.
The exhibition hall of poverty alleviation products is divided into eight exhibition areas: cereals and oils products, special products, Hunan time-honored brands, selenium rich cereals, selenium rich fruits, poultry and aquatic products, selenium rich vegetables and selenium rich tea. It gathers the main agricultural products of the county and the handmade primary agricultural products with strong local characteristics. According to the new format and mode of "exhibition hall display and online sales", the county has promoted the online and offline integrated development of poverty alleviation products sales, expanded the sales terminals and channels, and effectively improved the influence, attraction and competitiveness of the county's agricultural products.