Recently, the China Tourism Academy released a series of cases for urban cultural and tourism brand innovation in 2024, and two cases in Chenzhou made the list.
The Chenzhou Jiahe Wedding Songs was included in the “Top 10 Cases of Intangible Cultural Heritage Tourism Experience Innovation in 2024”, and the Chenzhou Water World was selected among the “Top 10 Cases of Innovative Venues for Culture and Tourism Integration in 2024”.
Jiahe Wedding Songs combines poetry, songs, and dances, with touching lyrics and beautiful melodies.
In recent years, Jiahe County has launched a series of innovative measures to showcase and promote the wedding songs. It has newly built a wedding song exhibition hall, renovated the traditional wedding hall in Leigongjing Village, and displayed intangible cultural heritage projects at the Chenzhou Changjuan Jiahe Hall, attracting a large number of tourists.
Chenzhou Water World is located in Dongjiangwan Urban Park, Zixing City, covering an area of 4,439 square meters. Its internal exhibition hall integrates science popularization education, achievement display, and tourism sightseeing. With new media technologies such as AI intelligence, it creates a 360° immersive and interactive exhibition experience to showcase the achievements of “sustainable utilization of water resources and green development”.