Recently, the 2020 yellow peach festival of e-commerce poverty alleviation in Guidong County officially started. Guo Xiaoqin, deputy to the National People's Congress, danced at the scene and spoke for yellow peach in his hometown. Better Life, Alibaba, Chenqi Group, Sinopec Group, Shenzhen Funongwang and other enterprises signed 1.75 million kg of purchase and sales agreements on site, with a value of 17.5 million yuan.
Guidong yellow peach, produced in the high mountains from 800 meters to 1400 meters above sea level, is also called high mountain yellow peach or beautiful yellow peach. It is famous for its fragrance, crispness and sweetness. According to Huang Fuxing, President of the Yellow Peach Industry Association of Guidong County, this year, the planting area of yellow peach in Guidong County is 15000 mu, with more than 8000 households. The output is expected to reach more than 4 million kg, with an output value of more than 40 million yuan and an increase of 5000 yuan per household.
In the morning of the same day, nearly 100 purchasers, suppliers and media reporters from inside and outside the province gathered at the meeting hall of Linglongwang Hotel in Guidong County and the ground stall sharing meeting in Luoxiao Square to conduct on-site docking of yellow peach and other agricultural products in Guidong County, and conduct open-ended exchange and discussion on the promotion of agricultural products, brand upgrading and other issues.
The Yellow Peach Festival was divided into four parts: "red cultural tourism", "yellow peach online marketing competition", "production and marketing docking meeting" and "ground stall sharing meeting". In combination with the stall economy, Luoxiao Square is opened as a special area for yellow peach sales in Guidong County, with concentrated sales for 20 days, creating a lively, rich and famous ground stall economic atmosphere, promoting resource docking and expanding consumption demand of all parties. In addition, the half month "yellow peach online marketing competition" officially started, further expanding the sales channels of yellow peach in Guidong and promoting the income of local peach farmers.