In the latter half of the holiday, though it’s affected by low temperatures and rainy weather, major scenic spots were still popular. 

 

As of 14:00 on February 4, 32 scenic spots in Chenzhou City received 1.942 million visitors and generated 387.29 million yuan, an increase of 7.26% and 12.26% respectively. 

 

30 accommodation units in the city received 47,600 guests and achieved 26.498 million yuan, an increase of 0.75% and 5.88% respectively. 

 

The 5 cultural centers, 4 libraries and 2 museums received 81,700 visitors, a year-on-year increase of 44.59%. 

 

Starting from January 23, Chenzhou was displayed on over 20 outdoor screens in more than ten cities around the world. Picturesque Chenzhou could be seen on the streets of such cities as New York, Paris and Beijing. 

 

Chenzhou Rice Noodles with minced meat was reported by CCTV's Morning News on February 2. The festive Chenzhou was promoted on CCTV’s variety show “Homeland Dreamland” on February 4. 

 

 

With the help of DeepSeek, a technology company, such topics as Chenzhou in DeepSeek, the most worthwhile places to visit in Chenzhou, which impressed citizens and tourists.

At Suxian Ridge, citizens and tourists climbed the mountain to celebrate the Chinese Spring Festival. 

 

The activity of Sending “福” to Citizens allowed citizens to feel the traditional culture and celebrate the Spring Festival. Tourists and citizens could participate in the Fu art exhibition at the Zhiqing Rural Resort Hotel in Chenzhou, collect the Fu character from Jin bamboo slips at the Chenzhou Museum. Citizens and calligraphers wrote together to experience the profound culture and festive atmosphere. 

 

The hot spring tour continued to heat up. Chenzhou City carried out a series of hot spring activities during the Spring Festival holiday. Ten hot springs including Rucheng Fuquan Art Springs, Rucheng Nuanshui Hot Spring and Beihu Longnyu Hot Spring offered travel discounts during the Spring Festival holiday. Performances like Burning Incense Dragon, fireworks were also launched. 

 

The 2025 Chenzhou Spring Festival Cultural Tourism Consumption Activity was launched in Chenzhou City. Through the smart cultural tourism platform, 200,000 yuan of cultural tourism consumption vouchers were provided for citizens and tourists at 8:00 a.m. from January 28 to February 4. 

 

Xiyao Green Valley offered free admissions to tourists born in the Year of the Snake with their own identification documents. Those over 70 years old, soldiers in active service, and children shorter than 1 meter can enter the park for free with the accompaniment of adults.  

 

 

Chinese source: hunantoday